Antisocial

Social media continue to evolve; marketers must do the same.

Issue № 112 | London, Sunday 20 October 2024

Read on to learn why:

① Social media investments are at their lowest level in seven years.

② Social media has an immediacy and reach that is still impossible to beat.

③ The American economy and its banks are an absolute powerhouse.

④ There’s life in spreadsheets, and their faithful, yet.

⑤ It’s time for brands to consider adding Bluesky to their shared channels.

⑥ The return-to-office debate is missing the point.

⑦ Marketers and other writers should adapt to, not block, AI.

📸 But first, flashback to April when I told you that your spokespeople should be trusted not mollycoddled. This week, it’s clear Kamala Harris’ advisers get it.